Experiential / Everything in Between

everything in between

Workshop initiative

The brief

Australia, like many countries, suffers from a lack of intellectual investment and involvement from industry professionals in the critique, development and shaping of education curricula. Furthermore the industry fails to address the growing need of students in particular to participate in and learn from, external and influential practitioners. Our brief was to establish an entirely new and innovative education programme for our client while establishing their business and a new player within a saturated education marketplace.

The solution

Everything in Between! As a creative channel for professionals & students, Everything in Between was a series of workshops, talks and collaborations between national and international creative thinkers. The programme was run over an intensive 13 week period and was delivered to students wanting to challenge and extend their thinking, experiences and process. Everything in Between presented discussions and talks from some of the leading national and international creative thinkers in Graphic Design, Architecture, Poetry, Fine Art, Photography, Film, Fashion and Digital Media. International guests included MM Paris (France) and Sean Perkins of North (UK).

The results

– Sold out workshop programme.
– Partnerships established with national and international education providers.
– Innovative brand identity platform created.
– National and international media coverage.

Departments activated

Planning, Creative, Image making, Communication, Publishing