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Phillip Adams is the Founder and Artistic Director of Philip Adams Balletlab. Phillip Adams' career in dance and performance spans over 25 years as a vital contributor to the richness of Australian performing arts. Adams' works provide a crucial point of differentiation: an alternative modality, fearless choreographic practice and risk-taking approach to creation and presentation. Axeman Lullaby is a collaborative exploration and reflection on the physical and climatic characteristics of Australian wood chopping and early Victorian bush settlements. Capturing the essence of the performance, our campaign delivered a sold out season through an integrated campaign of outdoor, print, advertising and public relations.

In the 70s Australian cinema produced a flood of films that captured a raw and experimental identity about suburban and indigenous myths; and the performance re-created a sense of these Australian cinematic landscapes.

Axeman Lullaby is a hypnotic state, shattered.
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Related Projects

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    PHILLIP ADAMS BALLETLAB

    Glory

    Presented in celebration of Phillip Adams BalletLab’s 20th anniversary year, Glory embodies a philosophical ritualising of choreographic traditions, cinema, irreverence and conceptual art.

  • 123
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    PHILLIP ADAMS BALLETLAB

    Aviary

    Only from the imaginings of Artistic Director Phillip Adams could this fantasia of contemporary movement and exotic birdlife set against the avian-inspired 20th Century idiom of French composer, Oliver Messiaen's Catalogue d'Oiseaux (1958) come forth. Capturing the essence of the performance, our campaign delivered a sold out season through an integrated campaign of outdoor, print, advertising and public relations.

  • 125
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    PHILLIP ADAMS BALLETLAB

    Miracle

    Miracle takes up contemporary concerns about religious radicalism and uses revolutionary evangelist groups from the 1960s and 70s to explore the dynamics of group behaviour, rapture and the desire to achieve an alternate, transcendent state of being through religion. Our brief was to capture the essence of the narrative and establish a compelling, image driven campaign that created a vision that was at once brutal and sublime.

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