As the largest and most ambitious Melbourne Winter Masterpieces ever undertaken by the Gallery with works collated from over 40 cities around the world drawn from more than 65 collections, 3 Deep were commissioned to establish a compelling and identifiable campaign. Supported by an extensive programme of integrated communications, the campaign sought to excite existing and discerning consumers, while captivating and stimulating emerging patrons, supporting partners and media.
Modern life as he experienced it in 19th-century Paris provided Degas with a repertoire of motifs he explored with endless variation and innovation; from scenes of work and industry to ballet and the theatre, racecourses and boudoirs. This sweeping exhibition brought together more than 200 works by Degas from dozens of collections worldwide, offering a fresh and dynamic reappraisal of this legendary artist’s genius.
Related Projects
-
26
-
-
-