3 Deep is a luxury branding and communications agency

Extraordinary brands for extraordinary people

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In today’s multitasking, multihyphenated generation, Kaimin, the South Korean-born polymath stands alone. Working as conceptual artist, creative and visual director, designer and film director in her homeland and in the West, she traverses different mediums as effortlessly as she crosses cultural boundaries. 3 Deep were commissioned to establish a brand identity platform including the recalibration of all subsequent branded marketing and communication outcomes.

 
 
The house explores ideas of fetishism, eroticism and sadomasochism through clothes that dissect and distort the human body.
 
 
 
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Kaimin’s close ties with the fashion world and her natural state of curiosity has seen her release a clothing collection titled KAIMIN. In her search for ‘extreme beauty’, Kaimin explores ideas of fetishism, eroticism and sadomasochism through clothes that dissect and distort the human physique, challenging accepted standards of what clothing should do for the body.

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She traverses different mediums as effortlessly as she crosses cultural boundaries.

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  • KAIMIN

    Campaign Film

    Kaimin is a fashion house inspired by the duality of collaboration and the architectural form of the female body. In her search for ‘extreme beauty’, Kaimin explores ideas of fetishism, eroticism and sadomasochism through clothes that dissect and distort the human physique, challenging accepted standards of what clothing should do for the body. 3 Deep were commissioned to establish a series of films announcing the launch of the AW19 collection.

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  • KAIMIN

    SS18 Showcase

    Kaimin is a fashion house inspired by the duality of collaboration and the architectural form of the female body. 3 Deep were commissioned to establish a series of films announcing the launch of the SS18 collection and Kaimin's collaboration with American rapper, singer, songwriter and fashion stylist Brooke Candy. 

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  • KENNEDY

    Extraordinary belongs to those who create it.

    Kennedy was founded in 1976 with a passion for curating the world’s finest timepieces and jewellery. 3 Deep were commissioned to establish a campaign that reinforced the brand's leadership on the international stage while generating desire for the world's most coveted timepieces and jewellery.

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