3 Deep is a luxury branding and communications agency

Extraordinary brands for extraordinary people

Luxury

 

 

Arguably Britain’s greatest living painter, David Hockney works prolifically, experimenting and mastering new technologies, creating works on iPhone, iPad and in video. David Hockney: Current included Bigger Trees Near Warter, Hockney’s largest painting comprised of fifty oil on canvas panels, and the centrepiece of Hockney’s hugely popular exhibition A Bigger Picture at the Royal Academy, London, which he subsequently gifted to the Tate. 3 Deep were commissioned to establish a compelling and identifiable campaign that was supported by an extensive program of integrated communications.

The campaign sought to excite existing and discerning patrons, while captivating and stimulating supporting partners and media.

The National Gallery of Victoria (NGV) is the oldest and most visited gallery in Australia and within the top 25 most visited museums in the world. Situated over two magnificent buildings – NGV International and NGV Australia – the Gallery hosts a wide range of international and local artists, exhibitions, programmes and events; from contemporary art to major international historic exhibitions, fashion, design and architecture.

Related Projects

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  • NATIONAL GALLERY OF VICTORIA

    Andy Warhol – Ai Weiwei Campaign

    Andy Warhol — Ai Weiwei was, at the time, the most successful ticketed summer exhibition for The National Gallery of Victoria recording more than 300,000 visitors. 3 Deep were commissioned to establish a visceral and highly identifiable campaign supported by an extensive programme of integrated communications.

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  • NATIONAL GALLERY OF VICTORIA

    Escher X nendo / Between Two Worlds

    Escher X nendo | Between Two Worlds is a groundbreaking exhibition at the National Gallery of Victoria that features the work of Dutch artist M.C. Escher in dialogue with the work of acclaimed Japanese design studio nendo.

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  • NATIONAL GALLERY OF VICTORIA

    Masterpieces From The Hermitage: The Legacy of Catherine the Great

    Masterpieces from the Hermitage: The Legacy of Catherine the Great showcases one of the world’s greatest art collections. As the largest and most ambitious Melbourne Winter Masterpieces ever undertaken by the National Gallery of Victoria, 3 Deep were commissioned to establish a visceral and highly identifiable campaign.

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