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Six Scents Parfums is a global fragrance brand that presents the world's most innovative and unique olfactory collaborations. As a cultural barometer that discovers, nurtures and presents the very best emerging and established talent, 3 Deep were commissioned to establish the series three collection in addition to all supporting marketing and branded communications.

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Six Scents Series Three was an exploration into the nature of childhood memories and the influence of adolescence on identity. Six designers from six different parts of the world were invited to remember the most definitive experiences of their youth that led to their sense of identity. Whether it was a first kiss or summer camp, getting drunk for the first time or sneaking out of the house at night; from these experiences six fragrance concepts were developed. Each concept was first realised by a master perfumer in the form of a fragrance with six artists then responding with six films, six photographic works, six illustrations and six literary works.

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The initiative goes beyond that of just fashion and scent. It’s about uniting perfumers and designers and creating a sort of social commentary on modern perspectives on creativity and culture – ELLE.
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Collaborations that originate in a desire to altrusically participate in a collaborative creative endeavour to produce wearable, pleasant-smelling art for a cause – Style.com
 
 

Related Projects

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  • SIX SCENTS PARFUMS

    Creating a global fragrance brand

    Six Scents Parfums is a global fragrance brand that presents the world's most innovative and unique olfactory collaborations. As a cultural barometer that discovers, nurtures and presents the very best emerging and established talent, Six Scents is recognised as a brand of creative leadership and innovation.

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  • THE STANDARD SPA

    Fragrance development

    Andre Balázs is an American hotelier and residential developer. Andre Balazs Properties owns eight hotels in New York, Miami and Los Angeles, including the Chateau Marmont, The Mercer, Sunset Beach, and the Standard Hotels. When it came time to collaborate with Andre Balázs and David Apel to create a range of signature scents for The Standard Spa in Miami, it was familiar and exciting territory for 3 Deep.

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  • SIX SCENTS PARFUMS

    Collection Four

    Six Scents Parfums is a global fragrance brand that presents the world's most innovative and unique olfactory collaborations. As a cultural barometer that discovers, nurtures and presents the very best emerging and established talent, 3 Deep were commissioned to establish the series four collection in addition to all supporting marketing and branded communications.

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