Six Scents Parfums is a global fragrance brand that presents the world's most innovative and unique olfactory collaborations. As a cultural barometer that discovers, nurtures and presents the very best emerging and established talent, 3 Deep were commissioned to establish the series one collection in addition to all supporting marketing and branded communications.
What if a fragrance could be more than just sensuality, intrigue and allure? What if it could represent something that you stand for, something you believe in and hope for? Connecting the individual to the universal and magnetism with benevolence, Six Scents Series One represented a global gamut of contemporary views on creativity, culture, consciousness and collectivity.
Each year Six Scents Parfums commissions photographers, artist and filmmakers to examine each collection theme along with the ideas that have inspired each fragrance. The result is a unique body of work that gives new meaning to the way that we perceive fragrance and engage with fragrance. Series One featured designers Alexandre Herchcovitch, Bernard Willhelm, Cosmic Wonder, Gereth Pugh, Jeremy Scott and Preen working in partnership with master perfumers Joachim Correll, Lucas Sieuzac, Philippe Paparella-Paris, Emilie Coppermann, Philippe Roques and Mark Buxton.
– Dazed & Confused
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