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Mikhail Fokine, born in 1880 in St Petersburg, was a pioneering influence in 20th century ballet. He was one of the first choreographers to break away from the stilted and old fashioned style of the late 19th century. Revolutions was a triple bill presenting some of Fokine’s best known and most performed works including the beautiful Les Sylphides, Fokine’s signature work and notably the first ‘abstract’ ballet ever produced; Schéhérazade and the evocative and romantic Le Spectre de la rose. Our challenge was to create a campaign that payed homage to the diversity, gravitas and spectacle of the programme.

Mikhail Fokine was one of the Ballets Russes’ first star choreographers, helping to revolutionise the look and feel of ballet in the early 20th century.

The Ballets Russes made their debut in the West in Paris in 1909 and caused a sensation owing to the boldness of their movement style and musical compositions, and their extraordinarily vivid and exotic sets and costumes.

Mikhail Fokine helped change ballet history
– New York Times
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