3 Deep is a luxury branding and communications agency

Extraordinary brands for extraordinary people




Yellow Diva is synonymous with bold, inspired design. The studio has been producing unique locally made furniture, lighting and accessories for creative clients for over two decades. Their multi-disciplinary industry experience – spanning film set design, architecture and industrial design – informs a consistently fresh approach to the design process, culminating in a unique body of work. Our brief was to create a clean, functional and scalable desktop, mobile and tablet eCommerce website that would drive sales and position the company's complete product offering.

Utilising a combination of Shopify and 3 Deep’s own content management system, we were able to establish an immersive experience that was underpinned by an easy to use and cost effective ecommerce platform.

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    Andrew Hazewinkel is a Melbourne based visual artist working across the fields of sculpture, video, photography and installation. His work is characterised by a sensitive often unexpected approach to materials. His practice also involves photo archive based research activities, exploring an interest in correspondence between archaeology and contemporary art practice, between photographic and sculptural practices.

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    eCommerce Website

    In establishing Toni Maticevski's first eCommerce footprint, our brief was to create a considered and restrained digital signature that paid homage to the beauty and quality of the designer's garments. It was also vital that we established a site that would finally reveal the true depth and breadth of the designers offering while establishing an integrated eCommerce and marketing platform.

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