Harrolds is Australia’s Luxury Department Store. Offering an internationally renowned shopping experience, the flagship department stores at 101 Collins Street Melbourne, Westfield Sydney and Pacific Fair Gold Coast showcase an unequalled selection of the world’s most coveted fashion. 3 Deep were commissioned to establish a campaign teaser film announcing the launch of the SS12 season. Drawing upon the Thucydides verse – The Secret of Freedom is courage, the teaser captured notions of strength, power and masculinity while establishing an assets that could be presented throughout digital and point of sale channels.
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