NATIONAL GALLERY OF VICTORIA
The House of Dior: Seventy Years of Haute Couture
In celebration of the seventieth anniversary of the House of Dior, one of the world’s most prestigious couture houses, the National Gallery of Victoria presents The House of Dior: Seventy Years of Haute Couture. Exclusive to Melbourne, this exhibition is a collaboration between the NGV and the House of Dior and will include a display of more than 140 garments designed by Christian Dior Couture between 1947 and 2017.
3 Deep were commissioned to establish a visceral and highly identifiable campaign supported by an extensive program of integrated communications. The campaign sought to excite existing and discerning visitors, while captivating and stimulating emerging audiences, supporting partners and media.